White Paper | Creating an Adaptive High-Performance Culture

Company culture can make the difference between an organization’s success or failure.


Company culture can make the difference between an organization’s success or failure. It is not an overstatement that an organization’s inability to understand and proactively manage corporate culture can constitute an existential threat. Yet, when attempting to develop a common understanding of the current prevailing culture, and how it supports or hinders the delivery of your corporate strategy, it can be difficult to know where to start. However, in this time of rapid change, creating and sustaining an adaptive High-Performance Culture, which combines engaged employees, satisfied customers, a positive financial performance and brand reputation should be an urgent priority for every organization. A thorough understanding of culture is essential in order to identify if and how it needs to change to achieve the desired current and future business outcomes.

However, in this time of rapid change, creating and sustaining an adaptive High-Performance Culture, which combines engaged employees, satisfied customers, a positive financial performance and brand reputation should be an urgent priority for every organization. A thorough understanding of culture is essential in order to identify if and how it needs to change to achieve the desired current and future business outcomes.

This paper explains how culture impacts business performance, the barriers to cultural change, and how the Culture Quest Toolkit helps organizations create their own, adaptive High-Performance Culture now and into the future.

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