Need a trusted way to collect and act on feedback? Questback’s survey solution helps you design, distribute, and analyse surveys for customers, employees, and stakeholders — all in one secure platform. With over 20 years of experience, we help organisations turn feedback into clear actions that improve satisfaction, drive innovation, and strengthen business performance.
Up and running in minutes with survey templates
Professional consulting in your language
Generative AI and intelligent analytics – built to deliver insight
GDPR-compliant with secure servers located in Europe
Tailored to your needs
"With the help of Questback, we can tailor internal and external surveys, giving us valuable insight to evaluate and improve services and development initiatives."
Lene Sellæg HR Manager
"Best do-it-your-self survey tool in the field, intuitive and yet many advanced functions."
Anne-Perly Eriksen VP of Customer Success
1 600+
happy
customers
21%
14%
20%
Personal consulting
Smooth start,
real impact
User-friendly platform
Ready-made solutions built for real users
Invaluable insights
Successful surveys deliver valuable insights
Powerful, adaptable features
Tailor your Quests to your needs
Reliable and personalised consulting
Fully GDPR compliant
25 years of experience in feedback
Questback is built to meet the feedback needs of any organization—regardless of industry, size, geographical reach, or complexity. It includes pre-built templates that can be tailored to your specific requirements, making it easy to get started and adapt to your processes.
Whether it’s about improving the customer experience, boosting employee engagement, or making strategic decisions, you need a solution that makes it easy to turn insights into action.
In a world where data flows from every direction, it’s easy to drown in information – and miss what truly matters. Questback helps you cut through the noise and focus on the feedback that drives real decisions.
Questback makes it easy to collect and analyse feedback – and most importantly, to act on it. With our powerful, user-friendly tools, you get the right insights at the right time. We turn complex data into clear, actionable insights that help you make better decisions and strengthen your organisation.
Book a meeting with our advisors – we’ll help you get started and show you how quickly you can create your own surveys with Questback!
Perfect for smaller teams or organisations that want to get started with customer or employee surveys quickly.
1 user included
5 hours of InsightLab
Deeper insights with extended support – ideal for medium-sized organisations looking to invest in their surveys.
1 user included
10 hours of InsightLab
A comprehensive solution for small to large organisations aiming to maximise the customer or employee experience at the highest level.
1 user included
15 hours of InsightLab
We tailor the right package for customer and employee surveys to suit your needs.
Questback’s survey solution empowers you to gather structured input from any audience and transform it into decisions that create measurable improvements.
A survey solution matters because it gives organisations a structured, efficient way to collect feedback. It helps improve customer satisfaction, boost employee engagement, and guide better decisions.
A survey solution should be used regularly — many companies run annual or quarterly surveys, plus smaller pulse checks throughout the year. Regular use keeps insights fresh and ensures continuous improvement.
Ensure anonymity: When respondents are confident that their answers can’t be traced back to them, honesty increases significantly.
Use neutrally worded questions: Avoid leading questions – instead, ask clearly, objectively, and openly.
Keep surveys short and relevant: Respondents who feel their time is respected tend to answer more honestly.
Choose the right timing: Right after a touchpoint or experience – when impressions are still fresh and unbiased.
Be transparent about the purpose: When it’s clear why you’re asking and how the feedback will be used, people are more willing to respond honestly.
Make it routine, not a one-off: Regular opportunities to give feedback show that it’s valued, which encourages more thoughtful and honest responses.
Key insight: Honesty doesn’t happen by chance – it requires trust, clear communication, and a well-designed survey structure.
The real work begins after the survey. With Questback, you can quickly and clearly analyse the results – by theme, team, or location. Together with managers and employees, you identify concrete actions. By openly sharing the key insights and turning them into action, you strengthen trust in the entire feedback process.
Yes – if you’re a company or organisation looking to collect feedback in a professional manner and on a regular basis and turn it into real change. You’ll get personal consulting, proven templates, and support with both analysis and follow-up actions.
No – if you’re as a private person looking to run a one-off survey, or if you are looking for a free solution. In that case, a simpler free tool may be better suited to your needs.
Do you want higher profits, more satisfied customers, greater productivity, and healthier, more engaged employees? This guide gives you 33 practical tips to help you boost employee engagement in your workplace.
Do you know which questions you need to answer to choose the right feedback solution? Download our whitepaper to future-proof your feedback insights!
Questback offers a wide range of features and options for all types of organizations. Describe your needs in the form below, and we’ll get back to you as soon as possible.
