Questback Experience Management

Smarter decisions with insights from feedback

20 Years of Experience Built Into the #1 Solution For Customer and Employee Experience in the Nordics

Employee Experience

Drive engagement, evaluate internal processes and create a great place to work.

Customer Experience

Create great products and services, compete on experience and improve on proceses.

Trusted by 1600+ organisations from small to enterprise

"With the help of Questback, we can tailor internal and external surveys, giving us valuable insight to evaluate and improve services and development initiatives."
Lene Sellæg
HR Manager, Sens Utvikling
"A great and easy-to-use survey tool for collecting customer insights."
Filip Ingelström
Campaign and Analysis Specialist, Fitness24Seven
"Questback is a great tool when doing your research; easy to use and easy to teach others, has excellent reports and a very clear overview for collecting customer insights."
Catharina Hartsö
Customer & Market Insight Analys, Alecta
"A versatile, functional, and easy-to-use tool that is constantly being developed."
Erika Stude
Customer Experience Specialist, Senaatti
"After using Questback and their Insight solution, we have a clearer picture of how the employees actually are doing at work. We no longer assume, we know"
Anette Dahl
Senior HR Advisor, Oris Dental

Always with Questback


Training, Support And Knowledge Transfer


Turnkey Solutions Based on Best Practice

Full picture

Dedication Towards Making Your Organisation Smarter


Leading Technology, Security And GDPR

  • 35+ ready to go templates
  • Full GDPR-compliance
  • Training & support

Leverage Our Experience In Your Next Project

We have extensive experience in everything from small turnkey customer and employee experience projects to custom solutions with hundreds of thousands of respondents.

Our Technology

  • Easily design beautiful surveys in line with your brand
  • More than 35 ready made and tested templates available
  • Choose from a wide selection of question types
  • Distribute your survey via email, QR-code, link or SMS
  • Trigger sendouts from other systems with our API
  • Ensure a high response rate with our proven methods
  • Use our default or build your own custom reports
  • Customise how you present your data and export to ppt, excel or other
  • Share live reports with colleageus to turn insight into action
  • Reach out directly to your respondents with our action manager
  • Configure smart notifications to alert you on specific answers
  • Share your new insights with your colleagues
Questback employees in group

We believe insights drive change

Insights have the potential to fundamentally change organizations. Acted upon they ensure the right decisions are taken and point out the path forward. Questback is a place for driven and curious people with the ambition to make you smarter as an organization.

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