Questback offers over 20 years of expertise, customizable templates, GDPR-compliant data security, and expert support — helping you turn survey responses into real, measurable results. Above all – we care! Your surveys will be successful.
Survey platform for meaningful customer and employee feedback
Looking for a reliable way to gather insights from your customers and employees? Questback’s survey platform helps you design, distribute, and analyse surveys with ease. With over 20 years of experience, we turn raw feedback into clear, actionable insights — helping you improve satisfaction, drive innovation, and make confident business decisions.
Up and running in minutes with survey platform templates
Professional consulting in your language
Generative AI and intelligent analytics – built to deliver insight
GDPR-compliant with secure servers located in Europe
Tailored to your needs
Free trial –
no credit card needed!
The Nordic region's most trusted survey platform
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"With the help of Questback, we can tailor internal and external surveys, giving us valuable insight to evaluate and improve services and development initiatives."
Lene Sellæg HR Manager
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"A versatile, functional, and easy-to-use tool that is constantly being developed."
Erika Stude Customer Experience Specialist






1 600+
happy
customers
21%
better ROI
in companies with high engagement

14%
higher
productivity
20%
bigger
sales
Personal consulting
Smooth start,
real impact
User-friendly platform
Ready-made solutions built for real users
Invaluable insights
Successful surveys deliver valuable insights
Powerful, adaptable features
Tailor your Quests to your needs
Reliable and personalised consulting
Fully GDPR compliant
25 years of experience in feedback
Capture the survey insights that truly matter
Questback is built to meet the feedback needs of any organization—regardless of industry, size, geographical reach, or complexity. It includes pre-built templates that can be tailored to your specific requirements, making it easy to get started and adapt to your processes.
Whether it’s about improving the customer experience, boosting employee engagement, or making strategic decisions, you need a solution that makes it easy to turn insights into action.

In a world where data flows from every direction, it’s easy to drown in information – and miss what truly matters. Questback helps you cut through the noise and focus on the feedback that drives real decisions.
Questback delivers survey feedback that drives growth
Questback makes it easy to collect and analyse feedback – and most importantly, to act on it. With our powerful, user-friendly tools, you get the right insights at the right time. We turn complex data into clear, actionable insights that help you make better decisions and strengthen your organisation.
- Customised feedback flows – Tailored solutions to fit your specific needs.
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- Deep insights in real time – Discover patterns, trends, and opportunities.
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- From data to action – Apply insights immediately and watch results grow.
Free consultation and demo
Book a meeting with our advisors – we’ll help you get started and show you how quickly you can create your own surveys with Questback!
CX/EX Starter
Perfect for smaller teams or organisations that want to get started with customer or employee surveys quickly.
1 user included
5 hours of InsightLab
CX/EX Business
Deeper insights with extended support – ideal for medium-sized organisations looking to invest in their surveys.
1 user included
10 hours of InsightLab
CX/EX Enterprise
A comprehensive solution for small to large organisations aiming to maximise the customer or employee experience at the highest level.
1 user included
15 hours of InsightLab
Find the right package for you
We tailor the right package for customer and employee surveys to suit your needs.
A survey platform that transforms insights into action
Questback’s survey platform helps organisations gather structured feedback from any audience — customers, employees, or stakeholders — and turn it into decisions that drive measurable progress.
- Customised feedback flows – Tailored solutions to meet your specific needs.
- Deep insights in real time – Discover patterns, trends, and opportunities.
- From data to action – Apply insights immediately and watch your results grow.
Your questions about survey platforms, answered
Why do survey platforms matter?
A survey platform matters because it enables organisations to collect structured, meaningful feedback efficiently. It helps companies understand needs, improve offerings, and strengthen customer and employee relationships.
How often should we use a survey platform?
A survey platform can be used regularly, from project-based surveys to ongoing feedback cycles. Many companies run annual or quarterly surveys, complemented by shorter pulse surveys to keep insights fresh.
What types of surveys can we run?
With a survey platform, you can run customer satisfaction surveys, employee engagement surveys, product feedback forms, and market research studies. Customizable templates ensure the surveys match your goals.
How can I follow up the results of a survey platform?
Start by reviewing reports and dashboards to spot key trends and insights. Share findings with stakeholders, assign clear action steps, and communicate outcomes back to participants. For example, if customer satisfaction drops, set up improvement projects with relevant teams.
Why should we choose Questback as our survey platform?

Increase engagement
Do you want higher profits, more satisfied customers, greater productivity, and healthier, more engaged employees? This guide gives you 33 practical tips to help you boost employee engagement in your workplace.

Choose the right solution
Do you know which questions you need to answer to choose the right feedback solution? Download our whitepaper to future-proof your feedback insights!
Contact us
Questback offers a wide range of features and options for all types of organizations. Describe your needs in the form below, and we’ll get back to you as soon as possible.