Market Research

What size is your market? What's trending in purchase behavior? Get the answers you need with Questback market research solutions.

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One stop research shop

Questback is the leading online research platform for market research companies offering all the data collection and analytics you need:

  • Monitoring and anticipating consumer trends and attitudes
  • Tracking consumer product adoption and usage
  • Changing content & attribution in the search and social fields.
  • Finding new trends before they happen and unaddressed consumer demand
  • Glean high value insight from social media and online panels
  • Loyalty programs and social strategy

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Increase profitability of your core operations.

Realizing increased operative efficiency is an imperative for business of all sizes and industries. We deliver a complete feedback system to monitor your business holistically and use the insight to optimize your operations, with functionality including:

  • Private communities synced with social media.
  • Branded communities with full social functionality.
  • Targeted surveys to communities with advanced and sophisticated feature sets.
  • Reporting that creates alignment between departments, front-line staff and top management.
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A unified view.

Questback enables you to identify organizational problems such as productivity lag or operational waste when and where (or before) they emerge and occur. Gain a single view of survey results and respondent data and run descriptive analytics to see things from new angles. With our easy sampling, profiling, data aggregation, and visualized push reporting the right metrics are finally visible to the right people and at the right time - making fact-based, collaborative decision-making the norm and not the exception.

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events feedback microsoft case study

CASE STUDIES

Microsoft: Evaluating events

Using Questback Microsoft collected and implemented participant feedback gaining more valuable insight from company events.

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Microsoft
customer satisfaction nespresso case study

CASE STUDIES

Nespresso: Satisfying customers

Nespresso is using Questback to create more real-time satisfaction and more lifetime value.

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Nespresso
employee feedback ernst and young case-study

CASE STUDIES

Ernst & Young: Knowing employees

Using Questback Ernst & Young gets valuable feedback on employment processes and regular monitoring of employee opinion - all year round.

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Ernst & Young
customer satisfaction swiss case study

CASE STUDIES

Swiss: The continuous online survey

Using Questback, SWISS runs a continuous online passenger survey, monitoring customer experience at 15 touch points - and it's making a strategic difference.

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Swiss
customer suvey volvo case study

CASE STUDIES

Volvo: Test driving satisfaction

"Using Questback, we are able to get a clearer view of the customers experience on the whole sales process from the initial test drive request to making the final sale."

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Volvo
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Invest in what you know will work.

Questback survey and feedback tools help you answer your market intelligence questions cost effectively, pro-actively and deliver your products and services to customers in smarter ways. We also help you use your feedback to create new opportunities. For example our data hub lets you combine social data with survey responses and opening up new ways to see and talk to your customers.

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Actionable Reporting.

Although robust enough for advance power-users and research nerds alike, Questback analytics are designed to also cater for busy managers who simply need great insights fast without fiddling with reports, analyzing complicated data-sets or having to hire expensive outside agencies. Automated functionality lets you 

  • Link reports and alerts to key performance indicators (KPIs).
  • Uncover and address hidden inefficiencies along your value chain
  • Identify business losing or wining behaviors as they occur.
  • Push alerts to relevant departments for immediate and targeted response.
  • Identify up-selling and cross selling opportunities and push 'hot' alerts to sales team.

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Better decision-making - by everyone.

Questback enables you to unify the collective intelligence of your whole company, and make data-driven decisions that boost margins and drive efficiencies. As departments problem solve and innovate faster improvements to products and services go to your customers.

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SOCIAL MEDIA

Sync surveys to social media, collect and structure unsolicited data, nurture leads and fans, and feed the right content to the right customer.

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AUTOMATED ANALYTICS

Questback automated analytics empower you to understand what your data is telling you, better predict behaviors, stay ahead of the market & implement ROI-transforming follow-up.

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DATAHUB

Questback datahub and panels facilitate unparalleled connection and follow up with the people who matter the most to your business: your customers and employees.

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DATA INTEGRATION

Exchange data seamlessly between your existing CRM, ERP and social media to get a complete 360 view of your customers and employees.

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