Powerful enough for enterprise. Personal enough to feel like a partner. 100% EU-based, GDPR-native, with advisory hours included in every licence.
Trusted by leading companies across Europe
We combine enterprise power with personal expert guidance — at every step of your feedback journey.
All your data stays in the EU, fully GDPR-native from day one. Security and compliance are built in — not bolted on. Your insights belong to you, and we make sure of it.
Why go it alone when you can do it with experts? Every licence includes dedicated advisory hours with our specialists — from questionnaire design to deep analysis. We're your strategic partner, not just your software vendor.
Advanced dashboards, text analytics and automated reports make it easy to turn raw data into clear decisions. Share insights with leadership in seconds.
Reach everyone, on every channel. Collect feedback via email, SMS, QR code, web intercept and more — for a complete picture of every experience.
Seamless integration into your existing tech stack — CRM, HRIS, BI tools and more. Feedback flows automatically right where you need it.
Role-based access, governance controls and scalable architecture ensure the right people see the right data. Built for hundreds of thousands of responses without compromise.
Too little isn't enough. Too much costs too much. See exactly where we fit — and why that matters for your business.
Low-cost tools for individuals and small teams with simple needs.
Enterprise power with built-in expert guidance at every level.
Heavy platforms for global corporations with massive budgets.
| Service Model |
Do-It-Yourself (DIY)
You design, build and analyse everything yourself. No strategic guidance included.
Self-Service Only |
Done-With-You (DWY)
Advisory hours included in every licence. We guide you from design to analysis, every step of the way.
Advisory Included |
Done-For-You (DFY)
Managed services available, but at significant additional cost and long lead times.
Expensive Add-On |
| Data Security |
Often US-Based Servers
Data hosting is complex. GDPR compliance requires manual configuration and legal review.
Compliance Risk |
100% EU-Based & GDPR-Native
All data stays in the EU. Security and compliance are standard — not an add-on. Built for European businesses from day one.
EU Data Guaranteed |
EU Options Available
EU data hosting is possible, but often requires premium tiers and complex contractual agreements.
Premium Tier Required |
| Support |
Basic Help Desk
Email and chat support with online help articles. No strategic guidance or dedicated contact.
No Dedicated Expert |
Direct Expert Access
Direct access to experienced advisors who understand your business goals — not just the software.
Strategic Partnership |
Multi-Tier Support Teams
Multiple support tiers, often slow to resolve issues. Dedicated account management only for top contracts.
Slow & Multi-Tier |
| Pricing |
Low Entry Price
Attractive entry price, but key features are paid extras. Costs rise quickly as needs grow.
Hidden Costs |
Transparent & All-Inclusive
Clear, predictable pricing with advisory hours included. No hidden costs, no unpleasant surprises at renewal.
No Hidden Costs |
Six- to Seven-Figure Contracts
Long-term commitment with high annual fees. Budget and procurement processes can take months.
High Cost & Lock-In |
| Analytics |
Basic Reporting
Standard charts and export options. Limited cross-tabulation, segmentation or executive dashboard capabilities.
Limited Depth |
From Data to Decision, Instantly
Advanced dashboards, text analytics and automated reports. Insights are clear, actionable and ready for leadership.
Actionable Insights |
Complex Analytics Suite
Powerful, but requires specialist training and dedicated analysts. Time to insight is long and resource-intensive.
Specialist Required |
| Integrations |
Limited Connectors
Basic integrations with common tools. Enterprise connectors (CRM, HRIS) rarely available or require workarounds.
Limited |
Integrates Into Your Entire Workflow
Seamless integration into your existing tech stack — CRM, HRIS, BI tools and more. Feedback flows automatically right where you need it.
Enterprise-Ready |
Broad, But Complex
Extensive options, but implementation is complex, costly and often requires dedicated IT resources or external consultants.
High Complexity |
| Best For | Small Teams & Individuals Ideal for simple one-off surveys where compliance, depth and strategic guidance are not a priority. | Growing & Large Organisations The right choice for organisations that need enterprise security, expert guidance and a scalable platform. | Global Corporations For organisations with dedicated research departments, massive budgets and multi-year implementation timelines. |
We don't just hand you a platform and wish you luck. We guide you at every stage, so you get the answers that truly matter.
Work with our advisors to design surveys that ask the right questions — in the right way, to the right audience. No guessing, no wasted responses.
Distribute across any channel — email, SMS, QR code or web — and watch responses flow securely into your EU-based, GDPR-native platform.
Our experts help you interpret the data, create leadership-ready reports and turn insights into concrete actions.
Rated 4.7 on Capterra. Trusted by thousands of companies across Europe.
Best DIY survey tool on the market — intuitive yet packed with advanced features. The advisory support made all the difference during our rollout.
A great and easy-to-use survey tool for collecting customer feedback. We finally have a platform our entire team can use without extensive training.
With Questback, we can tailor internal and external surveys and gain valuable insights to evaluate and improve our services and development initiatives.
Join thousands of European companies that trust Questback to turn feedback into their competitive advantage.
Learn how Questback protects your data
Customer data security is the starting point for everything we do at Questback. As a trusted partner, we are committed to the highest standards in IT security and data protection.
Questback uses ISO-certified high-performance data centres, 100% hosted in the EU.
Volume encryption at rest with FIPS 140-2 Level 3 HSM. Databases additionally encrypted with TDE. SSL for all transfers.
Independent cybersecurity firms conduct regular penetration tests. The most recent test produced excellent results.
Based in Europe, Questback is naturally 100% GDPR compliant. Legal requirements and security best practices are continuously met.
Redundant hardware and software distributed across 2–3 data centres. No single point of failure. Regular recovery tests.
Security is considered at every stage of the software development cycle — from the planning phase, before any code is written.
Customer data security is the starting point for everything we do at Questback. As a trusted partner for processing your data, we are committed to the highest standards in IT security and data protection.
Below you will find an overview of how we protect customer data against unauthorised access, use, alteration or destruction — and how we work daily to review and optimise our product and data protection.
Based in Europe, Questback is naturally 100% GDPR compliant.
Questback uses ISO-certified high-performance data centres, 100% hosted in the EU.
Independent cybersecurity firms conduct regular penetration tests. The most recent test produced excellent results.
Volume encryption at rest with FIPS 140-2 Level 3 HSM. Databases additionally encrypted with TDE. SSL for all transfers.
Based in Europe, Questback is naturally 100% GDPR compliant. Legal requirements and security best practices are continuously met.
Redundant hardware and software distributed across 2–3 data centres. No single point of failure. Regular recovery tests.
Security is considered at every stage of the software development cycle — from the planning phase, before any code is written.
For more information, please visit our Trust Center: questback.com/trust-center/
Bogstadveien 54
0366 Oslo, Norway
CEO: Saeid Mirzaie
Org.nr.: 981 547 632
Phone: +47 21 02 70 70
Email: sales@questback.com
Bogstadveien 54
0366 Oslo, Norway
Tel.: +47 21 02 70 70
CEO: Saeid Mirzaie
Org.nr.: 981 547 632
Responsible in accordance with § 55 RfStV: Elias Axelsson Björklund, Sveavägen 59, Stockholm
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