As a manager, you have a million things on your plate everyday.

Chasing down Voice of the Business (VOB) insights – such asfinancial data, Key Performance Indicators (KPIs), IT assets, and facilities – issimply something you may not have time for.

Let’s face it: Knowing who even has that data is a skill-set in itself!

VOB data is critically important. Without it, it’s impossibleto see the whole picture of how the business is really working.

Even when you get this data, it is often disconnected from market research, employee feedback, and Voice of the Customer data.

To keep your finger on the Combining multiple data sources can give you the bigger picture of what’s happening in your organization and help you to root outproblems before they affect your numbers.

For example, link your employee surveys to corporate metricssuch as churn rates to get an idea of how your employees’ current state of mind is affecting their job satisfaction.

MySight makes this easy by collecting data from variousbusiness units, departments and channels into one easy-to-use tool that canproduce dynamic, customized reports.

Real-Time Data Enables Real-Time Action

Having access to the right data at the right time helps youmake smarter decisions. More importantly, it also helps you address and correctinternal VOB-related issues before they impact customers.

Make sure the tool you use to gather andaccess VOB data also enables you to access other data and metrics, so you canget a more holistic view. This willensure that when you act on the data, you’ve got all the right information tomake the smartest decisions.


A 7-step program for better CX analytics

In this free guide, we’ll help you assess your CX analytics maturity and get ready for the next wave of customer experience analytics with 7 practical steps.