Company News | Press Release: Questback accelerates UK growth with John Wilkinson appointment

Published August 24, 2018

London, 23 August 2018 - Questback, the global leader in enterprise feedback management, today announced a 270% increase in new UK license sales and 38% growth in UK revenues for the first half of 2018. The strong performance comes under the guidance of recently appointed General Manager for the UK, John Wilkinson.


Wilkinson, who joined Questback in December 2017 has over 25 years’ experience with a string of senior positions in the technology sector including Head of Commercial Business at WorldPay UK; Global VP, Analytics Ecosystem & Channels at SAP; Group COO and & Global Head of Sales, Board International, and VP Channels, EMEA at Veritas Technologies.

“We’re seeing tremendous growth for our technology and services as more and more organisations embrace data and insights from employees and customers as well as focused market research to inform their decision making and to drive bottom line improvements,” says Nils Stangnes, SVP of Questback Europe. “Bringing in the best talent is central to helping us capitalise on this trend and John’s extensive experience is already helping us to take full advantage of the opportunities as the extremely positive H1 sales performance demonstrates.”

Since his appointment Wilkinson has been working with Questback’s global senior management team to restructure the UK go-to-market model in order to increase growth, both through partners and direct sales. This has seen high-profile enterprise organisations such as Tate & Lyle recently appoint Questback to deliver their employee engagement programmes.


“I joined Questback as it combines a powerful vision for using feedback to drive better business performance, with the technology, services and people to deliver a compelling customer and partner experience”, says John Wilkinson, VP Sales, UK, Questback. “Since coming on board I’ve been working with the team to differentiate our offerings, widen our partner and customer reach and enhance the high performance team culture within Questback’s growing UK organisation. We’re already seeing real benefits, and I expect these to accelerate as we move into the second half of 2018 and beyond.” 


The strong UK sales performance in H1 spans both direct and partner sales across the enterprise sector as UK business leaders display an increasing appetite for using employee insight and feedback data to improve the employee experience and drive business growth.


About Questback

Questback is a global leader in enterprise feedback management with more than 5000 customers world-wide using its solutions for gathering, analysing and acting on business-critical information. Questback’s customers improve their financial results by improving customer and employee satisfaction and loyalty. Our customers, like Questback, believe that people and businesses need feedback to learn and grow, and Questback technology allows you to capture this wisdom from all your stakeholders including employees, customers and market research participants.


Questback is 70 per cent owned by the private equity company Reiten & Co and 30 per cent by current and former employees and other investors.

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